Magyar változatThe Pneumobil competition wins the PRism Award
Friday, 03 December 2010 Friday, 20:54:03
The Creative Group announced the PRism Creative PR Award competition for the second time, whereby the most outstanding works of the domestic PR profession are recognized. Altogether 57 applications were received from the applicant agencies and their clients out of which 23 reached the final. The Rexroth Pneumobile competition with the ‘Drive with air!’ slogan was awarded the first place in the category of Event Communication by the jury.
The competition of the compressed air vehicles in Eger, designed by engineering students, had been preceded by more promotional events within the framework of an advertising campaign. For instance, the thematic days entitled ‘The night and day of compressed air’ organized together with the 100 wonder exhibiton or the air-chambered wonders presented in the Eger promotion should be mentioned as one of these highlights. The domestic PR profession’s award is a worthy expression of the Pneumobile competition’s increasing popularity and recognition.
